Raj Walia
Art Director, Graphic Designer, Instructional Designer
With over 20 years of experience in strategic storytelling for communications, eLearning, and training, I specialize in designing courses, developing curriculum, and creating training materials for leadership development initiatives. My expertise spans various domains, including marketing campaigns, UI/UX, digital marketing, typography, videos, eLearning interactive videos, photo retouching/composition, and print/web design.
I combine design aesthetics and the practical demands of change management together, contributing to a smoother and more successful transition for the organization and its stakeholders.
I hold a dynamic and multifaceted role that combines my expertise as a graphic designer, art director, and photographer with the field of change management.
My skills in visual communication, storytelling, and brand consistency ensures that employees and stakeholders understand and embrace the changes more readily.
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I am also a Prosci certified Change Practioner and as a Prosci certified professional at KPMG, I contribute to every phase of ADKAR while leading communications and eLearning training programs. I oversee a multi-channel communications initiative, providing comprehensive guidance on change initiatives to support teams throughout transitions.
Additionally, I design and execute change management projects, conducting impact assessments and identifying key success indicators. My focus lies in understanding business needs and prioritizing change management efforts to align with organizational goals and optimize ROI.
Did you know?
The combination of graphic design and change management expertise can be particularly useful in communicating and facilitating organizational change effectively.